The Legendary International RnB superstar 2baba was announced today Wednesday April 20, 2016 as the brand ambassador for premium liqueur brand Campari, at the Nigerian Entertainment Conference (NECLive), which was held at the Landmark Events Centre, Oniru, Lagos.
The announcement took place after a day of addresses, panel discussions and breakout sessions that saw some of the most important names in Nigerian entertainment in attendance including D'Banj, Banky W, Falz, Dayo ‘D1’ Adeneye, Ayo Animashaun, Funke Bucknor-Obruthe, Gbenga Adeyinka, Ubi Franklin, Joice Ize-Iyamu, Praise Adejo, Kelechi Amadi-Obi, amongst others.
Commenting on Campari’s signing of 2face, Marketing Manager, Brian Munro, Abayomi Ajao said,
'We are very proud to announce this deal with a wonderful gentleman who is a great brand in his own right. We were particular about partnering with 2face because he embodies the values that the Campari brand represents – originality, passion, maturity and universal appeal. It is a mutually beneficial relationship and we can’t wait to start working with each other.'
Giving his own thoughts on the deal, 2face said,
“Campari is one brand that I have always had a lot of respect for and personally, I am a huge fan of the brand. When the opportunity came to create this partnership, it appealed greatly to me and I am very happy and proud that I have been considered suitable to be an ambassador for Campari. I hope we will work together for a long time!”